īeyond work for commercial clients, Pentagram also works with cultural institutions and does pro bono work for non-profit organisations. In 2022, Pentagram were commissioned to create a new logo for season 48 of Saturday Night Live. In 2019, Pentagram were commissioned to rebrand the entirety of Warner Bros. In 2016 Pentagram were commissioned to design the packaging for the Pink Floyd box set, The Early Years 1965–1972. Pentagram was hired to redesign the American cable television programme, The Daily Show's set and on-screen graphics in 2005. In addition to graphic design work, the firm has partners working on architectural projects such as the Harley-Davidson Museum, the Alexander McQueen shops, Citibank interiors, the Adshel and Clear Channel buildings in London, a host of private residences including the Phaidon Atlas of Architecture listed Bacon Street Residence, the new London club Matter, along with a range of other interior, retail, restaurant and exhibition projects. Among others, they have developed or updated identities for Citibank, Sam Labs, Saks Fifth Avenue, United Airlines, the Big Ten Conference, and The Co-operative brand. Pentagram is best known for its work in graphic design and corporate identity, but as partners have joined and left has also worked in architecture, interiors, wayfinding and environmental design, packaging, product and industrial design and sound design. The New York office is now located in a building at 250 Park Avenue. Gilbert, where the office resided until 2017. They eventually moved to a building at 204 Fifth Avenue, a building designed by C. In 1990-91 Michael Bierut, Paula Scher, both graphic designers, and James Biber, an architect, joined the New York office. In 1978 Colin Forbes moved from London to the US to form the New York office, eventually adding graphic designers Peter Harrison and Woody Pirtle as partners. A former dairy, the space was designed by Theo Crosby and remains as Pentagram's London office. In 1982, the partners moved from an office at the rear of Paddington railway station to a new space in Needham Road, in the Notting Hill area of West London. The name was inspired by the number of establishing partners, which is the same as the number of points on a pentagram. In 1972, the now-five partners established a new business structure, and renamed the firm as Pentagram. The firm was successful and grew in size, and in the early 1970s, they discussed formalizing a new partnership together with one of their associate designers, Mervyn Kurlansky, and product designer Kenneth Grange. Three years later, Gill left the firm, and Fletcher and Forbes were joined by architect Theo Crosby, forming Crosby/Fletcher/Forbes in 1965. In addition to its influential work, the firm is known for its unusual structure, in which a hierarchically flat group of partners own and manage the firm, often working collaboratively, and share in profits and decisionmaking.Īlan Fletcher, Colin Forbes, and Bob Gill announced the opening of design studio Fletcher/Forbes/Gill on April 1, 1962. The company has offices in London, New York City, San Francisco, Berlin and Austin, Texas. It was founded in 1972, by Alan Fletcher, Theo Crosby, Colin Forbes, Kenneth Grange, and Mervyn Kurlansky at Needham Road, Notting Hill, London. On top of the building at the time this image was taken (2010) is a statue by Antony Gormley, part of his Event Horizon installation on buildings around Madison Square The former Pentagram building in Manhattan, at 204 Fifth Avenue, was designed by C.P.H.
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